What you may not know is that my title on SmallBusiness.com is "Head Helper." Being head helper for a project as big and complex as a 20,000-entry (and growing daily) wiki running on the same software platform used by Wikipedia has given me a few years of knowledge that is limited to a rather small group of people. (And, as I've attended one, I can even tell you where you'd find them.)

While Hammock is likely the only custom media and content marketing firm to create and grow such a large-scale wiki project as SmallBusiness.com, I predict others will enter the field as companies and associations become more aware of the hidden magic of the wiki platform. To be honest, if for no other reason than trying to figure out why Wikipedia shows up on the first results page of nearly any Google search, I'd be spending time trying to understand everything there is to know about Wikipedia, even if I wasn't a wikimaniac.

Here are, in no particular order, some of the most important things you should know about wikis - straight from an official wiki "head-helper":