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Social Media Marketing
While “social media” may sound like a buzz word, at Hammock we’ve been helping clients build online communities and join in conversations since 1991. Today, that means helping clients develop and carry out strategies that include a wide array of digital media tools and platforms that fit together under the umbrella term social media: Twitter, Facebook, YouTube, Flickr, wikis, blogs and more. Our Expertise:
We work with clients who are:Just getting startedYou may be wondering why and how social media should be part of your communications strategy. We can help you select the right social media platforms for your unique needs and show you how to join in an online conversation. This keeps you in touch with your audience and allows you to pinpoint where they are already forming communities online so you can join that conversation, too.In the know, but wondering, “Now what?”Perhaps you have started a blog or opened accounts on platforms like YouTube or Facebook. These are positive first steps, but a “build it, and they will come” approach is doomed to fail. We can help you take the next steps of setting up a social media strategy and making these new platforms a logical and coordinated part of your overall media strategy.Experienced but looking for moreYou’re well invested in social media, but may require an outsourced solution or need help fully integrating media to create advertising and sponsor revenues. We have the social media expertise you need, combined with our track record of working with organizations to develop and manage their media. That makes Hammock an ideal partner for the organization that knows how critical an investment in social media is for long-term viability.Related Reading:Using Real-Time Social Media to Promote EventsHow We Use Social Media for Events Cultivating Stories with Social Media Social Media Has Always Been Our Business |
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