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Ambiguous Headlines, aka "Crash Blossoms"

The New York Times "On Language" column for Jan. 27, 2010, introduced us to a new term for headlines that trip over themselves: "Crash Blossoms."

The column brought back memories of learning to count characters in journalism class, and even more so of designers asking for ever-shorter headlines that wouldn't interfere with their aesthetics, would make a play on words and, oh yes, relate to the story.

As far as I know, I've never published an unintentional howler like "“British Left Waffles on Falklands," but that's not to say I haven't written some on my way to a more sedate statement. My philosophy is, if one entendre is good, then two is doubly so.

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