Though dead these 11 years (as of Feb. 20, 2009), the Nashville Banner, Music City's conservative afternoon daily, enjoys a resurrection of sorts at the "Nashville Banner RIP" Facebook page. With 56 members as of this posting, the site helps staffers keep up with colleagues and also to meet Bannerites from other eras.
Continue reading "Resurrecting the Nashville Banner on Facebook" »
A recent
article on Kiplinger.com says that the number of adult Internet users who have a profile on an online social network site has more than quadrupled since 2005 -- from 8 percent then to 35 percent now.
Continue reading "The Internet Is Growing up" »
Here's a book publishing news-note that is refreshingly appropriate.
A new book from the the O'Reilly "Missing Manual" series called "Wikipedia: The Missing Manual" is today being published simultaneously in print and is being posted in the Help section of Wikipedia.
Continue reading "Publish a Book, Then Let the Readers Take Over" »
Our Jamie Roberts is "on the ground" at the Inauguration festivities and
is blogging her impressions of the event. She and millions more are adding their individual voices -- and photos and videos and maps -- to the conversation of this historic event. In addition to listening to Jamie, here are some other ways to monitor the online conversation related to the inauguration of Barack Obama, 44th President on the United States.
Continue reading "The Conversational Media Inauguration" »
We've shared with you five social media resolutions for this year, and now here are three follow-up questions every association executive should consider, whether your association is new to social media or you're a Web 2.0 veteran:
1. How will you incorporate social media into association events?
Events provide associations a perfect opportunity to leverage the power and excitement of social media. There are so many ways an association can engage its members before, during and after an event with social media tools.
We recently received an award for the event work we did for our client the National Federation of Independent Business on their 2008 National Small Business Summit website. We used tools like Flickr, YouTube and Twitter to engage the Summit attendees and non-attendees through the creation of a dynamic site. We took unique advantage of social media and also provided a central place for all event-related content.
Continue reading "Three Social Media Questions Associations Should Consider in 2009" »
Many of us here at Hammock Inc. have known about
Twitter (and have been using it) for close to two years now. When we first signed up back then, we weren't sure what it was, what it would do or where it would go.
Nowadays, you can probably throw a rock out of your window and hit someone who knows at least that it exists; maybe your target is even using it. (But please, don't throw rocks out of your window.)
Continue reading "Do You Hear That Tweeting Sound?" »
Apparently (it's all fuzzy now), a while back I added a comment on a
story on Foliomag.com in which I said glibly, "This is the craziest time ever to launch a magazine, except for all the other times." If you'll notice, there were some big-time publishers featured in the actual story -- and all I did was add that little comment.
I was just flipping through the current issue of the Folio: magazine and was surprised to see the first sentence in the cover story was that comment.
Continue reading "The First Step to Joining in the Converation: Commenting" »
If you are an association or corporate marketer who has decided that 2009 will be your organization's year to join in the conversation taking place on the web, we suggest putting your toe in the water before diving into the deep end. But definitely get wet. Here are five resolutions to get you started:
1. If you haven't already, set up accounts on these services: YouTube.com, Flickr, Twitter, GMail, FaceBook and LinkedIn. In later posts, we'll be discussing each one in-depth, but for now, just make sure you have registered a username that is consistent across all of those services. Also, in later posts, we'll provide you with about 15 other services to register on.
Continue reading "Five Social Media Resolutions for 2009" »