Creating great content is just the part of a content strategy -- once you've got it, you need to effectively market it. If nobody knows your content exists, then all of your hard work will be for naught. This article from Wild Pitch Marketing suggests five great outlets to use to garner attention for your content, including:
- Social media. "Networking and word of mouth is the most powerful promotional strategy to get the attention you need for your content."
- Search engine marketing. "...Optimize your content to produce better visibility in the search engines so that more people can discover your content..."
- Blogging. The ease of sharing blogged content (via syndication and widgets) allows others to help you distribute your content.
Head over to Wild Pitch Marketing to learn more about how to get your content noticed.
