Hammock's "association community builder" approach to sharing the event can be viewed at the NFIB Summit website. We used numerous online social and conversational tools, including Flickr, YouTube and Twitter.
What We Did
- Over the 2 1/2 day event, we added more than 30 posts to the site blog, giving news updates on conference speakers, seminars and happenings.
- We've added more than 100 photos to Flickr (and counting...we're still adding the best photos from the hundreds and hundreds taken). These really tell the story of the Summit.
- By the end of the week, we'll have around 20 videos up -- most are short interviews with small business owners telling their own stories.
If you can't attend, it's the next best thing to being there.
