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  • Case study: How to Use an eBook for Lead Generation
    Earlier this year 20|20 Research approached Hammock with the need to drive more qualified leads to its salesforce. We were already working with 20|20 executing an online content strategy with a clear objective: to position 20|20 Research as a...
  • Free eBook: The 2012 Content Marketing Budget Guide
    [Also cross-posted in the Hammock.com news blog.] From generating leads to building longer-lasting and closer relationships current customers, marketers are discovering that smart content, deployed strategically, is key to reaching a wide array of business objectives. Yet where in the...
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Hammock "Lab Rat" in the News

It's no secret that Hammock founder/CEO Rex Hammock is quick to volunteer as a lab rat when it comes to experimenting with any shiny new digital media.

So it surprised no one around here yesterday when the Nashville Tennessean ran a story about his use of Twitter.com during Tuesday night's New Hampshire election returns. The story was based on his post about the topic that appeared on his shiny new People page -- as well as on his vintage weblog, Rexblog.com, which he started nearly eight years ago.

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